Dieting should be fun
Filed under: Restaurants , Business McDonald's is looking to improve its image - literally. The company has recently rolled out a plan to overhaul and update all of its 30,000 global locations. The goal of this makeover is to refresh the look of the brand, which company officials say seems dated, not having had a makeover since the early 1990s. The company will keep its signature red and gold colors, but will tone them down and add olive and sage greens to their color scheme. The stores' roofs will now be flat and slanting, with a leaner, more modern look and a lot of the bright plastic features will be replaced with brick and wood but the golden arches will still be prominently featured The biggest changes will be seen in the appearance of the restaurants, inside and out. Dining areas will be divided into "three sections with distinct personalities." One will be a "linger" area, with plush chairs and WiFi, similar to Starbucks cafes. The "grab and go" area will have tall counters and stools, as well as plasma TVs with news and weather reports. Finally, the "flexible" area will have booths for families and other groups who are dining in. Would a makeover make you more likely to eat in McDonald's restaurants? To "hang out" there as you might in a Starbucks? Read Permalink Email this Linking Blogs Comments